Nutrient Density Explained
Not all calories are equal.
Modern diets are high in calories and low in nutrition. Nutrient density scores like NRFh measure nutrition per calorie, higher is better.
Explore the science
Cheap Calories,
expensive nutrients.
Breakfast staples like bread, cereal or granola are convenient and low cost, but often low in nutrient density. It's a lot of calories with few nutrients. Nutrient-dense foods like Macronova can help you get more protein, fiber, vitamins, and minerals with fewer daily calories.
- Protein
- Helps you feel full after eating, builds and maintains muscle.
- Fiber
- Diverse fiber sources improve gut microbiome health and digestion.
- Vitamins & minerals
- Support essential functions, mood, and energy metabolism.
Macronova is the most nutritious breakfast ever made.
3.5× more nutrient dense than granola.
Nutrient density
Higher score means more nutritious per calorie.
- macronova
- 54.0
- Cinnamon oatmeal
- 23.9
- Honey Nut O's
- 20.1
- Leading granola brand
- 15.4
- 2 Eggs + Toast
- 8.8
- Egg McMuffin
- 2.8
- Bagel + Cream Cheese
- -6.2
NRFh 4:3:3 Nutrient density ratings for common breakfast foods. Cereals & granola with 2% Milk
NRFh 4:3:3 study
Nutrient density as a measure of diet quality
NRFh 4:3:3 nutrient density scores are a nationally recognized method for evaluating diet quality. It uses a simplified method to 'score' nutrient density, and maps it to long term diet data. Diets prioritizing food with higher scores correlated with better health outcomes.
Read the studyWhat the NRF 4:3:3 Measures
- 4 nutrients
- Protein, fiber, potassium, unsaturated fats (MUFA + PUFA).
- 3 food groups
- Whole grains, fruit, dairy.
- 3 components to limit
- Saturated fat, added sugar, sodium.
Drewnowski & Fulgoni · Frontiers in Nutrition · 2020
Start your day with Macronova.
Your body will thank you for it.